More shades don’t always mean better representation. In these highlights from Beauty Work Friends’ members-only session, Alex Flohr, founder of Chromallogy, shares findings from the State of Complexion 2026 report, exploring where shade ranges fall short and how brands can build more inclusive, commercially viable complexion products. A fresh perspective for anyone working in beauty product development, strategy, or marketing.

BWF members can watch the full session in the member video library.