Trend Reports
See the Beauty Industry Through a New Lens
As fractional experts, we see inside hundreds of beauty brands each year—which gives us a truly unique perspective on the industry. Our bi-annual State of Beauty report brings our insights directly to you.
Bi-annual
Expert contributors
Free to access
WHAT THIS IS
The View from Inside Hundreds of Beauty Brands
Most trend reports are built from surveys and social listening. Ours is built by Beauty Work Friends™ consultants—the experts working inside multiple brands every day who see what's shifting and changing, and what patterns are evolving in real time.
Published twice a year (Spring and Fall)
Written by the most in-demand beauty consultants
Always free to access
