Where the Beauty Industry Meets Fractional Expertise

Beauty Work Friends™ is a curated community of the most in-demand beauty consultants—and the most trusted place for brands to find them.

Brands Members Have Supported

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About BWF

We’re building a more connected beauty industry by expanding access to people, opportunities, and expertise

Beauty Work Friends™ is a modern ecosystem built for how beauty brands are created today—and where they’re headed next. It’s where leading fractional experts come to connect, collaborate, and build thriving businesses, and where brands find vetted partners, tools, and resources to support their next phase of growth.

For Beauty Consultants 

Your home base.

Join a curated community of independent beauty operators that expands your access, visibility, and opportunities across the industry.

For Beauty Founders & Leaders 

Your shortcut.

Get a direct line to vetted consultants, partners, and operators—so you can find the right people, tools, and expertise to build and grow your brand.


“Beauty Work Friends goes beyond just fractional executive expertise, and offers fractional support at managerial levels and everywhere in between. The rapid growth of the group is a signal this is the new normal.”

—Kailey Bradt, CEO of Sonsie

The Industry’s New Go-To Resource

Founded by Taylor deDiego—a trusted beauty industry leader and operator

“When I had the idea for Beauty Work Friends™—ten years into working in beauty and two years into running my consultancy—I envisioned a community filled with the most entrepreneurial and experienced beauty consultants out there. The people who understand the industry deeply and are driven to build something of their own.

BWF is that vision realized and expanded: a curated group of fractional experts at the center of a growing ecosystem—where great people find trusted partners and resources, and come together to create a more connected beauty industry.”

We’re building a modern beauty ecosystem where the right operators, partners, and resources are easier to find—and they’re a pleasure to work with.


Welcome to Beauty Work Friends.